For better or worse, Instagram has changed the photography industry forever. However, one positive that Instagram has brought to the world is that of helping photographers grow their careers. When it comes to this specific topic, Instagram has brought innumerable benefits.
In this article, we will be taking a look at how your Instagram feed can help your career as a photographer, as well as talking about why using Instagram is near essential if you want to get anywhere as a newcomer to the industry. Let’s jump straight into it.
An Amazing Way To Get Yourself Out There
Perhaps one of the main ways that Instagram can help your career as a photographer is simply accessibility and exposure. Without the help of social media, making potential employers aware of your existence would be no easy task, and unless you are willing to go around and knock on people’s doors, then this endeavour is going to be near impossible.
Instagram gives you an amazing way to put your work out there to be seen by all, and it is also one of the few methods that can allow you to announce yourself as a professional photographer for hire. This is extraordinarily beneficial – if you choose not to utilise all of the advantages that Instagram can give, you will essentially be shooting yourself in the foot.
You can even use it for when you are asked in for an interview with a company in need of a photographer. With just a few clicks, an Instagram photo book can be a great way to collect your very best pictures and turn them into your very own physical portfolio.
Gives You The Ability To Build a Following & Garner an Audience
It’s no secret that the photography industry is incredibly competitive. If you do not have anything special to bring to the table, the chances of you becoming a success are slim to none, and you would be better off spending your time labouring at a different pursuit. Luckily, there is a method that anyone can utilise to stand out from the crowd, and that is simply building an Instagram following.
Showing that you know how to gain followers organically will show potential employers that you are talented enough to warrant interest from other people, and that goes without mentioning the fact that having the ability to bring over a bunch of followers to someone’s business is going to drastically increase the chances of you being employed.
The vast majority of employers place tremendous importance on how many followers you have. After all, having a sizable audience base proves that you’re the real deal, and it is no mere coincidence that photographers with large followings often fare extremely well.
We hope we have been able to give you a better idea of how your Instagram feed can help your career as a photographer. When used correctly, Instagram can be an amazing tool for up-and-coming photographers, and learning how to squeeze every little bit of utility out of social media is absolutely vital if you want to have a chance of succeeding in this difficult industry. Good luck.
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