Wine In A Can Is The New Wine In A Box

Wine In A Can Is The New Wine In A Box

It wasn’t too long ago that beer geeks snubbed beer that came in a can, now it’s celebrated. Wine snobs are a different monster though. I am not quite sure they will come around to drinking their precious grapes out of a 12 ounce aluminum can. Union Wine Co. is toying with the idea anyway. In an effort to lighten things up a bit in the wine culture, the Portland, Oregon-based company wants to bring craft wine to the masses without the usual fancy pants approach. Their Underwood Pinot Noir will be canned and ready to go this spring.

Check it out

Via: design milk

We want to know all of your thoughts and feelings. Please share them in great detail below.

Want More Incredible Things?

Sign up for the Incredible Things daily email. All the cool kids are doing it.